Extras…
Google speaker have been reached and have been scheduled for the 24th of November. He was good last year and is expected to be a good experience for the class.
Other News…
Purpose Of This Class…
- Find out where your website fits into the web.
- Find out a way to monitor your website.
- Find out how to make your site more search engine friendly.
You And Your Website…
Things To Note…
- Other websites have links in them (inlinks)
- A lot of in links are preferred (Provides more avenues to access a site)
- Yahoo Site Explorer and Google Search Engine are two places to test how to search for your site. (inlink:, site:)
- An RSS Feed (Feed Burner) will allow people to subscribe to your feed.
- You want as many as possible, while knowing information about the people (Monitoring is key to the success of a site).
Different Sites…
Google Web Search Engine
- Person searches a query and is linked to your site
- You want to know:
- How a person found your site
- Who found your site
Google Analytics
- Monitors the Google Search Engine and answers how people reach your site.
- Both McCain and Obama had great websites, Obama's website was more search engine friendly, thereby helping him win.
Yahoo Site Explorer
- Find out what pages are linked to a specific page.
- Can list all subdomain and domain links.
- Can explore six combinations:
- Inlinks From All Pages to Entire Site
- Inlinks from all pages Except from this subdomain
- Inlinks From All Pages to Only this URL
- Inlinks from all pages Except from this subdomain to Only this URL
- Inlinks from all pages Except from this domain to Entire Site
- Inlinks from all pages Except from this domain to Only this URL
- Other Options:
- linkdomain: random domain; shows what sites link to any page within this site.
- Type in a specific URL.
Google Search Tools
- Takes out similar pages (Click on similar pages to view them.)
- Different amount of links than yahoo.
- By using the same query as yahoo, Google searches the sites for that wording.
Google Analytics
- Set one up for your site (wikidot).
- See statistical information regarding your site:
- How they found it?
- How many, from where?
- Who found it?
- How long they stayed?
- How many times they visited?
- Traffic during a certain period, etc.
- Helps you to set up your site so people can find your site
- Can be used to help the traffic and popularity of your site
Go To This Site
- Click on Access Analytics
- Log In using your Gmail account name
- Click sign up
- Fill in the information
- Websites URL
- Account Name
- Time Zone Country
- Time Zone
- Click Continue
- Insert Your Contact Information
- Last Name
- First Name
- Phone Number
- Country
- Click Continue
- Click the Yes Box
- Edit Your Data Sharing Settings
- Click Create A New Account
- Click Continue
- New Tracking Code Example:
<script type="text/javascript">
var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www.");
document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' > type='text/javascript'%3E%3C/script%3E"));
</script>
<script type="text/javascript">
var pageTracker = _gat._getTracker("UA-6203770-1");
pageTracker._trackPageview();
</script>
- Legacy Tracking Code Example:
<script src="http://www.google-analytics.com/urchin.js" type="text/javascript">
</script>
<script type="text/javascript">
_uacct = "UA-6203770-1";
urchinTracker();
</script>
YOUR ACCOUNT HAS BEEN CREATED!
- From there you can do the following:
- Add Website Profile
- User Managers
- Filter Managers
- It also provides some helpful links on the side.